What does the "Unmerge Loyalty Program Memberships" action do?

The "Unmerge Loyalty Program Memberships" action is designed to restore previously merged membership records. When two loyalty program memberships are merged, the individual identities and benefits of those memberships are combined into a single record. However, in certain situations, it may be necessary to reverse this action and separate the merged records again. This is where the unmerge function comes into play, allowing for the recovery of the original membership information and any associated benefits, effectively reinstating the individual memberships as they were before the merge.

This capability is particularly valuable for organizations that need to maintain accurate loyalty records and ensure that members receive the correct benefits associated with their original memberships. It helps in cases where merging was an error or when a member disputes the merge, providing a way to resolve such issues effectively.

In contrast, merging memberships or generating new membership IDs does not pertain to the unmerging process itself, and forfeiting membership benefits is not a function associated with reversing a merge action.